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ANNOUNCING SENZIMI: THE HONEST CHOICE FOR SENSITIVE SKIN

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ANNOUNCING SENZIMI: THE HONEST CHOICE FOR SENSITIVE SKIN

Senzimi is more than just another range of naturally formulated products for people with sensitive skin and scalp. The ethos behind the company stems from a fundamental desire to understand the full impact, whether psychological or physical, of living with an often incurable skin disease. We understand the alienation that a skin condition can bring and appreciate the importance of finding different ways to share stories, experiences and knowledge. Senzimi is proud to be associated with talkhealthpartnership.com, an impartial website which offers an invaluable and free resource for discussing skin and other health related issues via monthly online clinics run in partnership with NHS choices; forums and blogs. 

By understanding people’s needs, concerns and aggravations, we feel better placed to formulate our products and support our clients in the very best way we can; our approach and intentions are therefore honest and our formulation sensitive. We always welcome the opportunity of being able to interact with our customers. For this reason, over the coming months there will be plenty of opportunity to trial and review our products both for free or at a very reduced rate,  take part in polls, enter competitions or simply chat to us.  

More about Senzimi

The idea of establishing Senzimi came about whilst talking to a family member who was struggling to understand and find products suitable for their increasingly sensitive and allergic skin. The Senzimi incorporates a range of products that are all between 90 – 99% natural that can be used as part of a skin and scalp cleansing, nourishing and protection routine. Our focus is not on ‘curing’ any particular skin complaint, as legally we can’t say this, but more on offering individuals with difficult skin, the opportunity to have a daily skin and hair care routine, using products that won’t cause further skin irritation. Because we formulate with ingredients that relieve itching, inflammation, soreness or redness, many of our customers do see some sort of improvement in their skin overall.

Key facts

  • All our formulations are bespoke and manufactured and filled by the same third party company in the UK.
  • Formulations are designed by a formulating chemist with 30 years of experience of using essential oils together with a sound knowledge of Ayurvedic medicine principles and ingredients.
  • All products are dermatologically tested in Germany as to their suitability for sensitive skin.
  • Our 'on product' labelling descriptions and ingredients have been formally reviewed and evaluated by the Labelling, Advertising and Promotion Advice Division (LAPAD) so you know our claims are not exaggerated and our labelling is honest.
  • We only make sensitive skin and scalp products and they are actually formulated for a specific purpose, not just marketed and labelled to appear that way.
  • We provide information about each and every ingredient we use and why we use them, and provide a classification as to how 'natural' any one ingredient is (please refer to senzimi.com/images/ingredients_glossary.pdf)

We adopt a holistic approach to product design where the focus is on balanced and informed formulation and not simply packing a product full of the latest confusing ‘super’ ingredient. Our products are formulated from a range of active ingredients that:-

  • Are suitable for sensitive/problem, ageing and dry skin and scalp, including those with symptoms associated with various irritable skin diseases.
  • Protect and refine skin leaving it soft, plump and smooth.
  • Remove dirt without stripping hair and skin of natural oils.
  • Condition and strengthen hair whilst improving sheen, feel and appearance.
  • Soothe and moisturise irritated, inflamed dry skin, encouraging rehydration.
  • Promote cell growth and healing in general, particularly for UV damaged skin

The key therefore, we believe, is a balanced formulation and an openness and willingness to communicate with our customers. Senzimi therefore is sensitive and honest. 

The current range includes a facial moisturiser and cleanser, and a shampoo and conditioner. Prices range between £11.99 and £15.99 (plus postage), and are available for www.senzimi.com. New products are currently being formulated and will be available for purchase in 2014.